Film producer creates unique business in established market


Film and entertainment

Client focus

Purpose & strategy


Strategy development

Business planning

Tools & methodologies

Scenario planning, ideation and prototyping, team diagnostics

We helped our client to develop a business plan for a unique business in filmmaking whilst establishing a cultural exchange between Europe and China

Our client, a high-end film producer with unique access to the Chinese market, was seeking to exploit their network and capabilities to build a profitable business as well as generate a contribution to the cultural exchange between China and Europe and vice versa.

Through extensive market research and by gaining a deep understanding of the drivers, ambitions and ideals of the founders, we helped our client to identify, evaluate and select various business models. We then commenced a rigorous assessment of market attractiveness and market serviceability that led to the selection of the most promising option for which we developed growth scenarios and a venture development proposal.